When you shop Lavender Penguin, you're helping to ensure penguins will be here for generations to come. Ten percent of all profits are donated to the World Wildlife Fund, the world's leading nature conservation foundation, which works to protect the diversity and health of our planet's ecosystem.
Lavender penguins may not exist, but the penguins that do are being increasingly threatened by global climate change. Research from the University of Delaware has found that sixty percent of the Adélie penguin population may be lost over the next century due to loss of sea ice and natural food sources.
Visit the World Wildlife Fund's penguin page to learn more about the threats our flightless friends face on our rapidly changing globe.